Let's spread happiness
25th -31st December 2007 for the slum dwellers of Delhi
Event Review::
'Sarve Bhavantu Sukhinah', was a cause related campaign organized from 25th -31st December 2007 for the slum dwellers of Delhi. Onest Life, in accordance with its corporate philosophy took an initiative to take the festivities and happiness of Christmas and New Year to the slums of Delhi. The time when everyone was celebrating, we wanted to include the impoverished sections of the society who have an equal right to that air of gaiety and joy.
Media Coverage::
• Electronic Media: Half an hour coverage by Star News and an exclusive coverage of the cricket match between Real Delhi & Team Delhi.
• Print Media: Ad campaigns of quarter pages in TOI, Delhi Times and Navbharat Times and after event coverage of half page in Navbharat Times.
• Radio Partner: On air ad campaigns from 21st – 31st Dec'07 by Radio Mirchi.
